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WORK EXPERIENCE

15 YEARS OF EXPERIENCE IN PRODUCTION, PROJECT MANAGEMENT, ART DIRECTION AND STYLING

walmart

Production Manager at the world's largest retailer, Fortune 1. Social production team lead for end-to-end video and image production: Instagram, Facebook, Pinterest, YouTube, TikTok, and X. Implemented production process and workflow from marketing briefing to final delivery. Project manage team’s schedules, timelines, logistics, and deliverables . Collaborate with creative team from concept ideation to asset handoff. Facilitate cross-functional collaboration with fellow social leadership: strategy, art, copy, and account management. Oversee production company and agency relationships. Post-production management: routing content to stakeholders for feedback and approvals, managing timelines, and overseeing editing and retouching​. Manage and allocate multi million dollar annual production budget.​

MODA
OPERANDI

production manager at multi-brand online luxury fashion retailer. Creative studio production lead for e-commerce and editorial photography. Managed end-to-end production logistics in studio and on location for over 400 luxury and contemporary brands like Prada, Balenciaga, Givenchy, and Ralph Lauren. Delivered over 150,000 retouched images annually across all categories: Men’s, Women’s, Jewelry, Accessories, Beauty and Home. Collaborated with casting director to book talent and crews. Led international production operations every other month in London, Milan, and Paris â€‹Managed and allocated multi  million dollar annual production budget. Facilitated cross-functional collaboration with creative, buying, and merchandising teams to align on top brands, visual aesthetics, product assortment, and timelines. Managed a studio team producers. â€‹

MILLY
 

head of creative services at feminine high-end contemporary women’s and children's fashion brand crafted from luxurious European fabrics made in the U.S.A. Held various positions in production, merchandising, and e-commerce during my 10 years at the brand. Head of production, art direction, and styling for all brand photography and video content: e-commerce, editorial, fashion shows, social, digital, and ad campaigns. Oversaw all photo and video content creation logistics: casting, talent and crew selection, locations, shoot oversight, and post-production including image selection. Directed and owned brand’s visual strategy across all platforms and marketing channels from ideation to final delivery. Supervised graphic design and asset creation across all platforms . Owned relationships with creative agencies, production companies, agents, and talent. Managed and allocated multimillion-dollar annual production budget. Point person and project manager for rebrand: identified creative agency, worked hand in hand with agency on conceptual ideation and approvals, production logistics, and launch strategy to ensure cohesive brand messaging. Social Content and Community Management: Instagram, Facebook, Pinterest, and Youtube. Managed all aspects of brand’s social channels: strategy, posting cadence, content selection, captions, mediation, and analytics. Launched influencer partnership program to create content for website and social platforms as well as attendance at in-store events and fashion shows. Planned logistics, content capture, and social strategy for sponsored influencer trip to the Bahamas with 10 content creators to increase social following and drive sales and brand engagement . Spearheaded website visual redesign: wireframes, overhaul of landing and homepage content, updated e-commerce photography art direction, and newsletter design 

EDUCATION

gettysburg college

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